Know what people actually think

Not which button gets more clicks. Which design resonates, why people prefer it, and how that changes over time. Rapid qualitative feedback for teams that care about taste.

A
127 responses
B
82 responses
vs

Taste Tests

Settle design debates with real feedback, not opinions

Upload two or more options. Share a link. Get qualitative reactions in hours. Participants don't just pick a winner, they tell you why.

Emotional reactions, adjective tagging, open-text reasoning. The depth of a user interview at the speed of a poll.

Trustworthy Clean Spacious
Professional Modern Bold

Top adjectives from 209 participants across 3 design options


Taste Panels

Track how sentiment evolves week over week

Build registered panels. Ask the same cohort recurring questions. Watch opinions shift in real time.

Perfect for political campaigns, brand tracking, or product teams iterating on a design system. See the trend, not just the snapshot.

Sentiment shift: Panel of 340 voters
Wk 1
Wk 2
Wk 3
Wk 4
Wk 5

Rewards

Participants come back because they want to

Every response earns points. Points unlock prizes. The result: a self-sustaining feedback ecosystem where quality stays high and participation keeps growing.

No more begging for responses. Build a panel that's engaged, incentivized, and loyal.

Gift Cards

Amazon, Uber, Spotify

500 pts

Donate to Charity

Turn points into good

250 pts

Exclusive Access

Early product launches

1000 pts

A/B testing tells you what.
AB Taste tells you why.

The feedback platform for teams that don't just want data. They want understanding.